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Founded in 2012, Thoughtspot powers everyone to search their cloud data through natural language queries, find insights, and dive deep into company data to be able to make faster decisions based on data.
The Challenge
ThoughtSpot’s continuous aim to deliver a unique and instantly recognizable experience that highlights smartness, novelty, and sophistication led Bob Baxley, SVP Design @ Thoughtspot, to reach out to BB Agency for close collaboration with the main goal to help take the product experience a leap forward.
![](https://framerusercontent.com/images/q1YlJvWwme1zsYuX62Ao7Af1mE.png)
The Process
ThoughtSpot’s continuous aim to deliver a unique and instantly recognizable experience that highlights smartness, novelty, and sophistication led Bob Baxley, SVP Design @ Thoughtspot, to reach out to BB Agency for close collaboration with the main goal to help take the product experience a leap forward.
![](https://framerusercontent.com/images/Mzeje5Qn1dSYZgso7ynL36ggo4w.png)
Finding the edge.
ThoughtSpot’s continuous aim to deliver a unique and instantly recognizable experience that highlights smartness, novelty, and sophistication led Bob Baxley, SVP Design @ Thoughtspot, to reach out to BB Agency for close collaboration with the main goal to help take the product experience a leap forward.
![](https://framerusercontent.com/images/qhSiVQFhFWHxqeuNoKaVo0OKY.png)
The Result
ThoughtSpot’s continuous aim to deliver a unique and instantly recognizable experience that highlights smartness, novelty, and sophistication led Bob Baxley, SVP Design @ Thoughtspot, to reach out to BB Agency for close collaboration with the main goal to help take the product experience a leap forward.